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Saturday, November 13, 2010

Grazia Daily's Interview with Victoria Beckham

How do you approach the design process Victoria?

I really do try on everything myself. Firstly because I’m a woman and I want to know everything fits properly. And secondly because I know from being photographed so much that I want my dresses to fit – from a 360 degree point of view. Other designers or male designers might do everything so it looks nice from the back and the front but I want to get the whole thing perfect.

I do actually know quite a few male designers who assured me that try on their own dresses on too! [mentions no names – but she is friends with Marc Jacobs, Roland Mouret and Antonio Berardi? Who can say? ?]

How does the relationship with your management work?

Simon Fuller is a brilliant business partner. The reason that he is so good is that he never interferes. He lets me get on with it

What would you say is the real soul of the brand?

When I first decided to start making dresses, it was Roland Mouret who helped me. He got together a tight team for me. So tight, in fact they are like my family and I’ve always managed the UK/USA issue by talking to them every single night, in my pyjamas on Skype!

Why did you choose to show in New York rather than London?

I like New York because I felt the industry here had been kind and supportive of me, but I wouldn’t rule out showing in London. Never say never!

So far all your brand extensions have been very successful – jeans, handbags, fragrance and sunglasses. What is next on your list?

I would love to do shoes. The only problem with doing that is that I haven’t found the right team yet.

What about menswear? And what is David’s role in the company?

David’s role is to look good! I’m the funny one of the pair and looks fade anyway. [!] I’m not entirely sure that I want to branch into menswear because, as Suzy and I just agreed, we think men look better with nothing on!
source: Grazia

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